In marketing, a transaction is a fundamental concept that involves the exchange of value between a buyer and a seller. For a transaction to occur, certain conditions or requirements must …

In recent years, Artificial Intelligence (AI) has emerged as a revolutionary force across industries, including hospitality. As the hotel industry grapples with fluctuating demand, rising costs, and an increasingly competitive …

Welcome to Lesson 4 of English for Vietnamese Speakers! Today, we’ll focus on learning how to use "a" and "an" in English. These are called indefinite articles and are used …

Total Probability Theorem and Bayes’ Theorem Introduction In probability theory, the Total Probability Theorem and Bayes’ Theorem are fundamental concepts used to compute probabilities based on known conditions or prior events. …

Marketing and Corporate Social Responsibility (CSR) are closely related concepts that, when combined, create value not only for businesses but also for society. By integrating CSR into marketing strategies, companies …

Corporate Social Responsibility (CSR) refers to the practices and policies that businesses implement to operate in ways that are ethical, socially responsible, and beneficial to society. CSR goes beyond profitability …

The Vietnamese community in the Netherlands is one of the country’s vibrant, thriving immigrant communities. Comprising around 25,000 individuals as of 2022, this community represents a unique blend of Vietnamese …

Meta-marketing, often referred to as the "marketing of marketing," is a holistic approach that considers the ethical, social, and global implications of marketing strategies and practices. Unlike traditional marketing, which …

Marketing application fields refer to the various industries, sectors, and contexts where marketing principles are applied to achieve specific objectives. Different fields may require specialized marketing approaches, given their unique …

Marketing is a diverse field with various approaches tailored to specific goals, audiences, and industries. Businesses employ different types of marketing to reach potential customers, build relationships, and drive sales. …